Your Customers’ Reactions Your customers have busy lives. They’re trying to get the kids out the door, shop, get dinner on the table... They’ll take a quick glance through the mail. What catches their attention? What will they appreciate? Sixty-four pages of helpful hints, recipes, weather forecasts, and wisdom—a personalized gift from a local business they value, partnered with a national brand they know and trust. “Now, this is information I can use!” Fasten your seatbelts! It’s going to be a busy day! 22